Halvor Logistics is the planning and coordination division of Halvor Lines, a trucking company based in Superior, Wisconsin.
As part of a company-wide rebranding effort, Swim created a new logo that would fit within the new globally updated look.
The new icon was to retain the classic Blatnik Bridge visual while visualizing the movement of goods from point A to B in a more contemporary way.
Project Scope
Logo Design
Project Details
Creative Direction, Patrice Bradley
Made at Swim, 2016
HalvorLines.com